WATCH: Kate Humble promotes Shetland in new film
Nature and wildlife presenter Kate Humble starred in a Promote Shetland feature film aimed at showing off the best of the isles. The 30-minute film…
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Livestreams to return for fire festivals
People will be able to livestream fire festivals – including next Tuesday’s Lerwick Up-Helly-A’ – from all around the world. Promote Shetland is marking the…
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Loganair launches flights to Dundee and London City
Loganair has launched its new direct services from Shetland to Dundee and London today (Monday). The airline flew from Sumburgh to both cities for the…
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WATCH: Visitor campaign celebrates Shetland’s ‘winter delights’
A digital marketing campaign has been launched to attract more visitors to Shetland this winter.
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WATCH: TV advert promoting Shetland goes live
Promote Shetland has released a video of its new television advert which showcases the isles as as the ideal “overseas” destination for Scots considering a change…
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TV advert to showcase Shetland as ideal ‘overseas’ destination for Scots
A new television advert launches on Monday pushing Shetland as the ideal “overseas” destination for Scots considering a change of scenery this summer.
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Shetland prepares to welcome return of international visitors ‘when the time is right’
Shetland will be marketed as an international holiday destination at an online workshop attended by hundreds of tour operators and travel agents.
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Marketing experts to attract health professionals to Shetland
Marketing experts are being drafted in to attract senior health professionals to Shetland and address its longstanding overspend on locums.
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WATCH: Isles rebranded as ‘Islands of Opportunity’
Promote Shetland is rebranding the isles as the “Islands of Opportunity”. Launching with a new logo and video showcasing the best of the isles on…
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Completely disregarded by VisitScotland (Kathy Greaves)
I learned recently of the plans to close the VisitScotland office at Sumburgh Airport, and was interested to read the article on the subject in…
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Jobs could be cut as amenity trust grapples with “critical” financial position
Jobs at Shetland Amenity Trust are hanging in the balance as the trust attempts to bounce back from a “critical” financial position – needing to
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Garrison future, control centre concerns and spiderman stunt
In The Shetland Times this week…
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Favoured bidder selected for Promote Shetland contract
Lerwick firm NB Communications has been chosen as the favoured bidder for the five-year Promote Shetland contract which earlier in the year was controversially re-tendered
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Not an image I recognise (Alan Skinner)
Despite the way that the Promote Shetland contract has been mishandled, I applaud Shetland Islands Council’s efforts to move the goalposts, to include attracting people
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